Iain Tate has a pretty interesting presentation about “What Advertising Can Learn From Radiohead” which you may want to check out. Here’s what Iain had to say:
Basically it’s all about how I don’t like Radiohead, but how, through being interesting and innovative, they’ve made me like the ‘idea’ of Radiohead. Imagine if normal brands could do that. Make you care about products you don’t even like that much. I reckon there’s stuff we can learn from the ‘head.
Here’s the presentation video:
My Online Marketing Presentation About Radiohead from iaintait on Vimeo.